{"id":47057,"date":"2026-09-08T17:50:21","date_gmt":"2026-09-08T20:50:21","guid":{"rendered":"https:\/\/agenciainfra.com\/blog\/?p=47057"},"modified":"2026-09-08T17:50:25","modified_gmt":"2026-09-08T20:50:25","slug":"aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora","status":"publish","type":"post","link":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/","title":{"rendered":"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora"},"content":{"rendered":"\n<p class=\"has-text-align-right\"><strong>da Ag\u00eancia iNFRA<\/strong><\/p>\n\n\n\n<p>O diretor da ANEEL (Ag\u00eancia Nacional de Energia El\u00e9trica) Willamy Frota pediu vista do processo que discute proibir o uso da mesma marca pelas distribuidoras em suas comercializadoras no mercado livre de energia. O processo foi discutido na reuni\u00e3o de diretoria desta ter\u00e7a-feira (8).<\/p>\n\n\n\n<p>Willamy disse que precisa entender melhor os argumentos apresentados pelas diretoras Agnes Costa, por liberar o uso das marcas com condicionantes, e Ludimila Lima, para proibir.<\/p>\n\n\n\n<p>A diretora Agnes Costa votou para permitir que as distribuidoras usem as suas marcas em comercializadoras do mesmo grupo econ\u00f4mico, mas com algumas condicionantes. A proposta da relatora \u00e9 diferente da recomenda\u00e7\u00e3o da \u00e1rea t\u00e9cnica, que sugeria a veda\u00e7\u00e3o integral.<\/p>\n\n\n\n<p>Agnes defende que o uso do logotipo e da marca seja condicionado a um \u201cdisclaimer\u201d, ou seja, a um aviso ao consumidor de que: 1) a comercializadora afiliada e a distribuidora s\u00e3o empresas distintas; 2) os pre\u00e7os da comercializadora n\u00e3o s\u00e3o regulados pela ANEEL; 3) a aquisi\u00e7\u00e3o de seus produtos n\u00e3o \u00e9 obrigat\u00f3ria para manter os servi\u00e7os da concession\u00e1ria; 4) o consumidor \u00e9 livre para escolher e contratar qualquer fornecedor concorrente. Tamb\u00e9m dever\u00e1 ser aplicada especifica\u00e7\u00e3o na marca que deixe claro o segmento de casa empresa.<\/p>\n\n\n\n<p>Por outro lado, a diretora concordou com a \u00e1rea t\u00e9cnica quanto \u00e0 proibi\u00e7\u00e3o de compartilhamento de infraestrutura e de recursos humanos entre a distribuidora e comercializadora a ela ligada, o que segundo a relatora acarreta em subs\u00eddios cruzados e vantagens de informa\u00e7\u00f5es ao grupo. Segundo Agnes, as veda\u00e7\u00f5es ajudar\u00e3o a promover a concorr\u00eancia no ambiente varejista. O processo neste momento est\u00e1 em debate na diretoria.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>da Ag\u00eancia iNFRA O diretor da ANEEL (Ag\u00eancia Nacional de Energia El\u00e9trica) Willamy Frota pediu vista do processo que discute proibir o uso da mesma marca pelas distribuidoras em suas comercializadoras no mercado livre de energia. O processo foi discutido na reuni\u00e3o de diretoria desta ter\u00e7a-feira (8). Willamy disse que precisa entender melhor os argumentos [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10310,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7250],"tags":[6800,53,4129,282,55,21738,11892],"class_list":["post-47057","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destaque-lista","tag-agnes-costa","tag-aneel","tag-distribuidora","tag-energia-eletrica","tag-mercado-livre","tag-uso-de-marca","tag-willamy-frota"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora - Ag\u00eancia iNFRA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora\" \/>\n<meta property=\"og:description\" content=\"da Ag\u00eancia iNFRA O diretor da ANEEL (Ag\u00eancia Nacional de Energia El\u00e9trica) Willamy Frota pediu vista do processo que discute proibir o uso da mesma marca pelas distribuidoras em suas comercializadoras no mercado livre de energia. O processo foi discutido na reuni\u00e3o de diretoria desta ter\u00e7a-feira (8). Willamy disse que precisa entender melhor os argumentos [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/\" \/>\n<meta property=\"og:site_name\" content=\"Ag\u00eancia iNFRA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ageninfra\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-08T20:50:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-08T20:50:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2022\/05\/aneel-foto-aneel-e1764788022595.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"753\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ag\u00eancia iNFRA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@agencia_infra\" \/>\n<meta name=\"twitter:site\" content=\"@agencia_infra\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ag\u00eancia iNFRA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/\"},\"author\":{\"name\":\"Ag\u00eancia iNFRA\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#\\\/schema\\\/person\\\/34af08dff6adea4cb22b06612ba7acfa\"},\"headline\":\"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora\",\"datePublished\":\"2026-09-08T20:50:21+00:00\",\"dateModified\":\"2026-09-08T20:50:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/\"},\"wordCount\":293,\"publisher\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/aneel-foto-aneel-e1764788022595.jpg\",\"keywords\":[\"Agnes Costa\",\"ANEEL\",\"distribuidora\",\"energia el\u00e9trica\",\"mercado livre\",\"uso de marca\",\"Willamy Frota\"],\"articleSection\":[\"Destaque lista\"],\"inLanguage\":\"pt-BR\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/\",\"url\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/\",\"name\":\"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora - Ag\u00eancia iNFRA\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/aneel-foto-aneel-e1764788022595.jpg\",\"datePublished\":\"2026-09-08T20:50:21+00:00\",\"dateModified\":\"2026-09-08T20:50:25+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/#primaryimage\",\"url\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/aneel-foto-aneel-e1764788022595.jpg\",\"contentUrl\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/aneel-foto-aneel-e1764788022595.jpg\",\"width\":1280,\"height\":753,\"caption\":\"Foto: ANEEL\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/\",\"name\":\"Ag\u00eancia iNFRA\",\"description\":\"Multiplataforma de informa\u00e7\u00e3o jornal\u00edstica refer\u00eancia na \u00e1rea de infraestrutura no Brasil!\",\"publisher\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#organization\",\"name\":\"Ag\u00eancia iNFRA\",\"url\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/iNFRA_5-e1761735885940.png\",\"contentUrl\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/iNFRA_5-e1761735885940.png\",\"width\":1672,\"height\":454,\"caption\":\"Ag\u00eancia iNFRA\"},\"image\":{\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ageninfra\",\"https:\\\/\\\/x.com\\\/agencia_infra\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/ag\u00eanciainfra\\\/\",\"https:\\\/\\\/www.instagram.com\\\/agenciainfra\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/#\\\/schema\\\/person\\\/34af08dff6adea4cb22b06612ba7acfa\",\"name\":\"Ag\u00eancia iNFRA\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d189e01678f06d8eb84d4e01f08eb848b3fffe3f8443818d3c356c66892f5be8?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d189e01678f06d8eb84d4e01f08eb848b3fffe3f8443818d3c356c66892f5be8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d189e01678f06d8eb84d4e01f08eb848b3fffe3f8443818d3c356c66892f5be8?s=96&d=mm&r=g\",\"caption\":\"Ag\u00eancia iNFRA\"},\"url\":\"https:\\\/\\\/agenciainfra.com\\\/blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora - Ag\u00eancia iNFRA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/","og_locale":"pt_BR","og_type":"article","og_title":"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora","og_description":"da Ag\u00eancia iNFRA O diretor da ANEEL (Ag\u00eancia Nacional de Energia El\u00e9trica) Willamy Frota pediu vista do processo que discute proibir o uso da mesma marca pelas distribuidoras em suas comercializadoras no mercado livre de energia. O processo foi discutido na reuni\u00e3o de diretoria desta ter\u00e7a-feira (8). Willamy disse que precisa entender melhor os argumentos [&hellip;]","og_url":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/","og_site_name":"Ag\u00eancia iNFRA","article_publisher":"https:\/\/www.facebook.com\/ageninfra","article_published_time":"2026-09-08T20:50:21+00:00","article_modified_time":"2026-09-08T20:50:25+00:00","og_image":[{"width":1280,"height":753,"url":"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2022\/05\/aneel-foto-aneel-e1764788022595.jpg","type":"image\/jpeg"}],"author":"Ag\u00eancia iNFRA","twitter_card":"summary_large_image","twitter_creator":"@agencia_infra","twitter_site":"@agencia_infra","twitter_misc":{"Escrito por":"Ag\u00eancia iNFRA","Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/#article","isPartOf":{"@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/"},"author":{"name":"Ag\u00eancia iNFRA","@id":"https:\/\/agenciainfra.com\/blog\/#\/schema\/person\/34af08dff6adea4cb22b06612ba7acfa"},"headline":"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora","datePublished":"2026-09-08T20:50:21+00:00","dateModified":"2026-09-08T20:50:25+00:00","mainEntityOfPage":{"@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/"},"wordCount":293,"publisher":{"@id":"https:\/\/agenciainfra.com\/blog\/#organization"},"image":{"@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/#primaryimage"},"thumbnailUrl":"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2022\/05\/aneel-foto-aneel-e1764788022595.jpg","keywords":["Agnes Costa","ANEEL","distribuidora","energia el\u00e9trica","mercado livre","uso de marca","Willamy Frota"],"articleSection":["Destaque lista"],"inLanguage":"pt-BR","copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/agenciainfra.com\/blog\/#organization"}},{"@type":"WebPage","@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/","url":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/","name":"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora - Ag\u00eancia iNFRA","isPartOf":{"@id":"https:\/\/agenciainfra.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/#primaryimage"},"image":{"@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/#primaryimage"},"thumbnailUrl":"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2022\/05\/aneel-foto-aneel-e1764788022595.jpg","datePublished":"2026-09-08T20:50:21+00:00","dateModified":"2026-09-08T20:50:25+00:00","breadcrumb":{"@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/#primaryimage","url":"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2022\/05\/aneel-foto-aneel-e1764788022595.jpg","contentUrl":"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2022\/05\/aneel-foto-aneel-e1764788022595.jpg","width":1280,"height":753,"caption":"Foto: ANEEL"},{"@type":"BreadcrumbList","@id":"https:\/\/agenciainfra.com\/blog\/aneel-vista-adia-decisao-sobre-uso-de-marca-por-distribuidora\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/agenciainfra.com\/blog\/"},{"@type":"ListItem","position":2,"name":"ANEEL: vista adia decis\u00e3o sobre uso de marca por distribuidora"}]},{"@type":"WebSite","@id":"https:\/\/agenciainfra.com\/blog\/#website","url":"https:\/\/agenciainfra.com\/blog\/","name":"Ag\u00eancia iNFRA","description":"Multiplataforma de informa\u00e7\u00e3o jornal\u00edstica refer\u00eancia na \u00e1rea de infraestrutura no Brasil!","publisher":{"@id":"https:\/\/agenciainfra.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/agenciainfra.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/agenciainfra.com\/blog\/#organization","name":"Ag\u00eancia iNFRA","url":"https:\/\/agenciainfra.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/agenciainfra.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2023\/09\/iNFRA_5-e1761735885940.png","contentUrl":"https:\/\/agenciainfra.com\/blog\/wp-content\/uploads\/2023\/09\/iNFRA_5-e1761735885940.png","width":1672,"height":454,"caption":"Ag\u00eancia iNFRA"},"image":{"@id":"https:\/\/agenciainfra.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ageninfra","https:\/\/x.com\/agencia_infra","https:\/\/www.linkedin.com\/company\/ag\u00eanciainfra\/","https:\/\/www.instagram.com\/agenciainfra\/"]},{"@type":"Person","@id":"https:\/\/agenciainfra.com\/blog\/#\/schema\/person\/34af08dff6adea4cb22b06612ba7acfa","name":"Ag\u00eancia iNFRA","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/d189e01678f06d8eb84d4e01f08eb848b3fffe3f8443818d3c356c66892f5be8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d189e01678f06d8eb84d4e01f08eb848b3fffe3f8443818d3c356c66892f5be8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d189e01678f06d8eb84d4e01f08eb848b3fffe3f8443818d3c356c66892f5be8?s=96&d=mm&r=g","caption":"Ag\u00eancia iNFRA"},"url":"https:\/\/agenciainfra.com\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/posts\/47057","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/comments?post=47057"}],"version-history":[{"count":1,"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/posts\/47057\/revisions"}],"predecessor-version":[{"id":47060,"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/posts\/47057\/revisions\/47060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/media\/10310"}],"wp:attachment":[{"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/media?parent=47057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/categories?post=47057"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agenciainfra.com\/blog\/wp-json\/wp\/v2\/tags?post=47057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}